The design of the phone is also quite eye catching, thanks to how simple it is. There is also something to be said of the clamshell design and flipping the phone open and closed that is oddly satisfying. It was not on the level of say a flagship phone, but does pique your interest as to what HMD Global has chosen to package within the device. We must admit that unboxing the 2720 Flip was fairly exciting. Having spent two weeks with the device, here are our thoughts on whether the Nokia 2720 Flip is worth picking up. That said, it does not come close to the smartphone experience when gets from even the cheapest of Nokia Mobile devices.ĭesigned for elderly consumers in particular, the Nokia 2720 Flip seems to tick the necessary boxes for those in need of a device that takes care of the basics while tapping into a little nostalgia, but the recommended price tag of R1 399 is a bit of a red flag. It also sits between feature phone and smartphone, with it running KaiOS and supporting an App Store, as well as platforms like Google Assistant, YouTube and WhatsApp. While Nokia specialised in candy bar-shaped phones that featured sliding mechanisms back in the day, it did dabble in flip phones, but the 2720 Flip does not harken back to any device in particular. So where does the Nokia 2720 Flip fit in the greater scheme of things? It is a strategy that HMD Global has continued to lean on, releasing a handful of devices designed to conjure up feelings from past phones, while also being highly affordable.
When HMD Global spun off from Nokia to make Android-powered phones in 2017, one of the ways it grabbed headlines was by reintroducing the Nokia 3310, leaning heavily on nostalgia to sell feature phones.
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